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For nearly three decades, the Cross Country badge has signified a unique vision in automotive design - vehicles engineered to venture beyond the pavement while maintaining the refined character Volvo is known for. What began in 1997 as a bold experiment has evolved into a complete lineup of wagons and SUVs built specifically for drivers who refuse to let weather, terrain, or season dictate their plans.
The Cross Country philosophy centres on three defining elements: enhanced ground clearance for navigating rough roads and deep snow, standard all-wheel drive for confident traction in all conditions, and protective underbody cladding that shields vital components from the hazards of gravel roads and winter debris. These aren't cosmetic additions - they're functional enhancements that transform everyday Volvo models into year-round exploration tools well suited to Canadian driving conditions.
Cross Country models embody what Volvo calls "durable and all-weather capability." The focus here is practical versatility and genuine capability. Instead, it's about the confidence to take the scenic route home, the ability to reach the cottage when the forecast calls for snow, and the freedom to explore without constantly checking road conditions.
The raised chassis provides clearance for rutted driveways and unplowed parking lots. The front and rear skid plates protect against hidden obstacles lurking beneath fresh snow. The distinctive black exterior graphics signal a vehicle designed for varied terrain beyond city streets. Together, these elements create what Volvo describes as "a statement of freedom and exploration" - vehicles that expand your range rather than limit it.
The Cross Country story spans over 25 years, and the concept remains core to the Volvo brand. What's changing is the powertrain. The newest Cross Country models reflect Volvo's shift to electrification without compromising the go-anywhere capability that defines the badge.
The EX30 Cross Country arrived in 2026 with a starting price of $59,800, bringing compact electric SUV capability to the lineup. Designed for those seeking big adventure from a small electric vehicle, the EX30 Cross Country pairs Scandinavian minimalism with rugged confidence. Its bespoke design elements include a raised chassis, protective skid plates, and distinctive black exterior graphics that enhance both character and capability.
The EX60 Cross Country, revealed in January 2026, continues this evolution. Built to do more and see more, it embodies not only exploration but achievement. As Volvo's Chief Commercial Officer Erik Severinson explains, "The EX60 Cross Country is the EX60 for anyone with a 'go anywhere' attitude."
Today's Cross Country lineup reflects both heritage and transition. The iconic V60 and V90 wagons - long-standing pillars of the Cross Country family - are in their final production years, marking the last generation of combustion-powered Cross Country wagons. These models have proven that wagon versatility and Cross Country capability create a strong option for Canadian families who value both cargo space and year-round traction.
The electric future is already here with the EX30 Cross Country, which made its first Canadian auto show appearance at the Montreal International Auto Show. This compact electric SUV delivers the advanced safety technologies found across the Volvo lineup while maintaining the enhanced capability that Cross Country buyers expect.
Looking ahead, the EX60 Cross Country expands the electric Cross Country family into the midsize segment, offering more space and range for drivers who need greater capacity without sacrificing the go-anywhere attitude that defines these vehicles.
Volvo recognizes that Cross Country ownership extends beyond the vehicle itself. As CEO Jim Rowan notes, "We think that 'Cross Country' should be an experience, not just a car." To support this vision, Volvo now offers an experience package for Cross Country customers, providing access to accessories, gear, and information designed to unlock the full potential for outdoor exploration.
This approach reflects an understanding that Cross Country buyers aren't simply looking for higher ground clearance - they're seeking vehicles that enable a lifestyle. Whether that means accessing remote hiking trailheads, navigating cottage country roads in winter, or simply driving with confidence when weather forecasts turn threatening, Cross Country models are engineered to say yes when other vehicles say no.
The Cross Country story continues to evolve, blending Volvo's Scandinavian design heritage with modern electric capability and the same all-weather confidence that has defined these vehicles for nearly 30 years. Our team at Volvo Cars Villa is ready to help you explore the current Cross Country lineup and find which model aligns with your driving needs and exploration ambitions.
Photo for illustrative purposes only.
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